New players from India and abroad have caught the attention of brand managers.
Chinese sponsorship became a bone of contention after the BCCI declared it would review the deals following the violent clashes between the armies of both the countries in eastern Ladakh.
Lakme Fashion Week Gen Next designer, Chandrima Agnihotri, tells Rediff.com what she has planned for her runway debut.
Nirma detergent brand has shed its affordable tag for a more premium positioning against Surf, as rival Ghadi consolidates its position as a mass-market player.
As many as 80 brands are riding the digital and television broadcast this year.
Mirza's gutsy image has helped her equal Nehwal's endorsement fee.
The cloud kitchen market in India will hit $1.05 billion by 2023. Just 13% of the total market has been utilised so far.
Start-ups such as Max Wholesale, Jumbotail and ShopKirana are helping them place orders, maintain inventory, optimise delivery routes and make payments, all digitally.
Sukanya Verma looks at some stunners rocking the trend.
Check out the stars who came to cheer the players
Former England captain Paul Collingwood says the squad now has a lot of match-winners, from one to 11, who can win games from their own bat.
Purnendu Maji and Srinivas Bhogle list IPL 2021's 50 Most Valuable Players.
Rohit Shetty on Golmaal Again, working with Salman Khan and Ranveer Singh and being panned by the critics.
A large team led by Kumar Mangalam Birla has taken charge of the integration process.
'It is time the government should intervene more strongly than ever before and save the textile industry which is the pride of our nation.'
The Indian team may look to revisit its 50-over template while picking up pieces from the thrashing in the second match as they aim to complete a hat-trick of series wins against England in the third and final ODI, in Pune, on Sunday.
"It takes away from the entire hard work of the designer. "That 15-second-long walk of showstopper is all that is remembered about that show."
'Who decides what is jingoistic?' 'What is patriotic?' 'Who decides Lagaan is patriotic and Gadar is jingoistic?'
At the end of the six short stories, Feels Like Ishq is uneven yet watchable, feels Sukanya Verma.
'Fantasy players create their own team, get phantom money and start playing the virtual game.'
'That it is happening in the second half of the year, during the festive season, will only encourage many to step up advertising.'
The Indian selection committee has its task cut out when it zeroes in on the replacement for Ambati Rayudu's in India's ODI squad for the three-match series against England after the veteran right-hander failed the YoYo Test.
India is to tour England, from late June, for a full tour comprising T20s, ODIs and then Tests.
If Irrfan could have been our finest professor of empirical philosophy, and Nawaz is our foremost poet of that space halfway between the gutter and the stars, then Jaideep Ahlawat has to be our greatest artist-scientist, asserts Sreehari Nair.
This season promises to be special for many reasons.
The charity fashion show was held to celebrate the 10th anniversary of Beti
With Tetley, Essilor and other brands seeking him out, Ganguly is the highest paid endorser among retired cricketers.
Arnab Dutta traces how Bira 91 is already among the top two in the premium segment in all the cities that it is present in today and how it is giving larger brands Kingfisher and Budweiser a run for their market share.
VIP Industries, the second largest luggage manufacturer in the world, is using the theory of constraints to improve its profits, reports Ritwik Sharma.
After a gap of about five years, a public sector bank (PSB) has decided to rope in a cricketer to boost its brand.
South Africa exceeded expectations by scoring 431 in their first innings. At stumps on Day 4, they were 11 for one, needing another 384 runs for an improbably victory.
Sources said the designers present in the meeting will submit their individual proposals shortly to the MSME ministry entailing suggestions to set up design centres.
Jaguar Land Rover will start assembling Range Rover Evoque at Pune.
If Walmart is spinning success stories of Indian manufacturers in global markets, Amazon is taking 'Make in India' to the world, bolstered by its 'Global Selling Programme'
'I think it has been a challenge for all the bowlers, coming to play after a break. We are lucky that we had one month here for preparation. Jasprit really wanted to back his yorkers against Royals, he wanted to go back to his strengths and use his bouncer as he normally does. That's Jasprit's strength, if he is not happy with his performances, he tends to bounce back to a new level. I know, traditionally through IPL, Bumrah tends to get better and better.'
Raina last played in the 50-over format in October 2015 and is making a comeback after two years and 8 months.
It was after many years that an Indian cricket team lived up to expectations outside the sub-continent.
Sukanya Verma looks at all kinds of kooky khaki portrayals on the silver screen
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